Exhibitions and events

AMR is the strategic partner to the global events industry. Adding value through vision, analysis and insight, with unparalleled depth and breadth of experience

AMR is world leader in strategy consulting to the events industry. Our dedicated exhibitions team has completed well over 600 exhibitions projects worldwide. In addition to group strategy, we have covered every aspect of exhibition organisation, from launch reviews and market entry strategy to acquisition planning and commercial due diligence. We also support organisers with operational improvement, particularly in the area of value-based pricing.

From over 6,000 events we have created a database that provides key performance indicators for the industry, which supports our projects, giving them an even deeper level of insight.

AMR authors the annual assessment and forecast for the global exhibitions industry: Globex. The report provides an unbiased comparison between the world’s most important exhibition markets. 

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“Thank you for the excellent work, it is greatly appreciated – this has been the best support that we have ever received
from a professional advisor.” Simon Kimble, Chairman Clarion