Events and exhibitions
The global events organising industry is one sector that has largely resisted the digital revolution and it is thriving. Worth $100bn globally in 2007, the industry has grown 6.2% per annum since 2003. It is forecast to grow at a nominal CAGR of 5.5% to 2011.
With margins of up to 40%, the events industry is highly profitable. Exhibitions have excellent cash flow characteristics, with stand space deposits often paid up to a year in advance. There is a high degree of revenue integrity as exhibitor renewal rates are typically above 65% and sponsorship opportunities can sell out.
AMR has built real expertise in the events and exhibitions market. We have conducted commercial due diligence projects, strategic reviews and launch reviews on behalf of the leading show organisers in the world and supported private equity investors in the sector. Our exhibition team has conducted over 200 assignments across show sectors and on the ground in 35 countries, including all of the BRIC economies and the Middle East.
Long overdue in the sector, AMR International has published a comprehensive assessment of the top markets in the global exhibition industry.