Media and publishing
It is hard to think of one sector within media which is not affected by the changes in consumer and advertiser behaviour provoked by digital media.
Advertising spend across traditional media channels is stagnating as spend shifts online in pursuit of users. And in the online world, nothing stays the same for very long: a business model which is profitable and growing one year can be in decline the next.
AMR has steadily built a strong reputation for its expertise in the media sector with a deep specialisation in specific areas, such as B2B content and information, B2B publishing, professional information, directories and local search. We have now worked for all the media companies in the FTSE 100, and many others outside.
AMR has provided commercial due diligence for acquisitions of all shapes and sizes across the sector, and has provided strategy advice across a range of issues. Our clients value our clear recommendations, supported by detailed analysis. In particular, they value our high quality interviews, whether with customers, advertisers, competitors, regulators, ex-customers or others.