Studie über den europäischen Markt für Branchenverzeichnisse 2009 (nur in englischer Sprache verfügbar)
Following the success of AMR’s European telephone directory market reports in 2003, 2005 and 2007, the fourth edition was published in April 2009.
Renamed the European directory and local search market report, to reflect the sector’s changing shape, it remains the leading strategic analysis of a sector that continues to face significant change, driven by technology and M&A activity.
Who is this report for?
Anyone seeking a definitive understanding of the European telephone directory market will find this report invaluable, including:
• Directory publishing groups
• Media and publishing analysts
• Search engines and other groups with an interest in local search and advertising
• Lending banks and other debt providers
• Private equity investors
• Telcos
• Suppliers to the directory industry
• Consultants
• Anyone with an interest in the sector and its future prospects
What will this report tell you?
• Print and online market forecasts by country to 2012
• True market sizes and market shares for European directory markets
• Internet advertising developments and strategies
• Real levels of advertising revenues by product
• Strategies to drive future directory revenue growth
• Search engine partnerships and relationships
• Relative maturity of each country‘s directory market
• Key regulatory issues by country
• M&A developments
For further information on the report or to order a copy, please see the attached brochure.